Equinox, Silverado to Feature in Chevrolet Fountain at Comerica Park

General Motors has sponsored the Detroit Tigers at Comerica Park since 2000—first with the General Motors Fountain up to 2008, then with the Chevrolet Fountain starting in 2010. This year, when you go to Detroit to eat a hot dog and watch the highest paid player in baseball hit some homers, you’ll be able to see the ball soar right over the Chevrolet Equinox and Silverado adorning the 2014Chevrolet Fountain out in center field.

2014 Silverado at Chevrolet Fountain“Chevrolet is the Official Vehicle of Major League Baseball and what better symbol can there be than having our vehicles in such a prominent place in our hometown stadium?” asked Paul Edwards, vice president of Chevrolet marketing. You’ll get your chance to see the Equinox and Silverado bookending the fountain when the Detroit Tigers take on the Kansas City Royals on Opening Day.

The vehicles were lifted into place by a crane this past Thursday, a quick four days before Opening Day. If you can’t make the drive up to Detroit, you can come see those two popular vehicles—plus the rest of our great inventory—down here at Dale Earnhardt Chevrolet.

Chevy’s Tough and Tested Vehicles Make Potholes a Breeze

Only the smoothest, most recently paved highways are pothole free (sometimes), so chances are that you get to experience the most annoying—and potential dangerous—roadway hazards, potholes. If you’re wise enough to be driving a Chevy, you’re automatically better protected against potholes than all the other drivers sharing the road with you. That’s because Chevy carefully and thoroughly tests their vehicles on a variety of road surfaces at the General Motors Milford Proving Ground. These roads intentionally include a plethora of potholes of all shapes and sizes, which allows Chevy to test the mettle of their vehicles’ suspension systems.

“We have a wide variety of road surfaces that simulate real-world road conditions around the globe,” said Frank Barhorst, supervisor of the Product Usage Measurements and Applications group at the Milford Proving Ground. “The range of test road surfaces goes from good to bad, so that we can find the most balanced condition for each vehicle we develop – and believe me, we’ve created some of the worst potholes you’ve ever seen.”

Chevrolet runs all of their vehicles through these tests, from sedans like the Malibu up to full-size pickups like the impressive and capable Silverado. So, if you’re not yet lucky enough to drive a Chevy, come down to Dale Earnhardt Chevrolet and find the right vehicle for you. But watch out for potholes!

Silverado Sales Soar in Part to New EcoTec3 V6 Engine

The 2014 Silverado is experiencing a big increase in market share; the Silverado currently accounts for 20 percent of light-duty pickup truck sales. That number is up from the 5 percent share of the market the previous model had earned. So what’s driving the 2014 Silverado’s newfound success? Well, that would be the brand new EcoTec3 V6 engine.

A Chevrolet press release listed five different ways the Silverado’s new V6 engine sets the truck apart from the competition. Here at Dale Earnhardt Chevrolet, we can sum up the list in just a few words: continued excellence and improved efficiency. The new engine is a 4.3L EcoTec3 V6, built to fit perfectly under the hood of a pickup. And it lives up to the challenge splendidly—coaxing 285 horsepower, 305 lb-ft. of torque, and 7,600 lbs of available towing out of the Silverado.

The new EcoTec3 V6 is also intended to save you money when it comes to filling up your tank. The engine offers direct fuel injection, continuously variable valve timing, and an Active Fuel Management program, all of which work to achieve maximum efficiency out of your Silverado. Chevrolet’s attention to detail and use of advanced technology leads the Silverado to a 20 mpg combined rating, which makes it more than good enough to earn a best in its class distinction. At the end of the day, that’s the real story: the EcoTec3 V6 engine helps put the 2014 Silverado in a class all its own.

Chevy Truck Month Means Big Discounts

Automotive News may have beat us to the punch, but it’s still worth confirming the news here at Dale Earnhardt Chevrolet: March is Chevy Truck Month! It’s excellent news for you because it means you’ll see major discounts on Chevy pickups, like the Silverado, from now until March 31. We’re excited about it too because we can’t wait to see your smiling faces strolling into our offices here at Earnhardt Chevy.

The official Chevrolet website shows us that the Truck Month value is a whopping total of $7,541 on a truck like the 2014 Silverado 1500 Crew Cab All Star Edition. That value breaks down as $3,500 cash allowance, a $3,291 price discount, and even a $750 optional package discount. These are the biggest truck discounts ever offered by Chevy on the Silverado.

Don’t worry if you’re not in the market for a truck, you still have plenty of options. Chevy is combining Truck Month with the “Chevy Open-House Event,” which offers discounts on all Chevy vehicles except the newest Corvette and the SS sedan. This is the time to check out that Chevy you’ve been eyeing all winter!